Well yes and no, why rewrite Dahl and not Shakespeare?? The English in Shakespeare and violence etc is not suited to modern times, in fact I hated it at school, and that was near the time it was written. The publisher would not alter a high earner without a push, and that push is coming from the universities, no doubt about it, not from the public.
In fact the public are beginning to get enraged, my close circle talk about it frequently (except the dog). Are we to reach the ridiculous stage with kids when we hear
'psssssst you got an early copy of Matilda mate?? swap you for some coke, my sister loves a raunchy read'
Perhaps Rob should review them Sammy, pure as the driven snow is Rob - yellow snow.
Take your point about the Bible, but there was no reason whatsoever to alter Dahl, they'll have Superman wearing his underpants on the inside next, and as for Southpark - ditch the shares now.